Campaigns and Events Coordinator

PQE: Not applicable
Term: Permanent
Working hours: Full-time (37.5 per week Monday to Friday)
Department: Business Services
Location: Cambridge
The firm

Birketts is an ambitious full service, top 50 UK law firm, operating in East Anglia, Essex, London and the surrounding areas.  With a rich heritage spanning over 150 years we’ve built an enviable track record advising businesses, institutions and individuals in the UK and internationally. Throughout our history our ethos has remained simple: we provide clear legal advice and value and insight to our clients.

We believe that through this approach and a combination of technical excellence and high quality service we can develop long-lasting partnerships and become our clients' solicitor of choice.

The department

The wider Business Development (BD) and Marketing Team consists of over 30 people who are responsible for the firm’s Business Development, PR and Communications, CRM, Campaigns and Events, as well as tender and proposal management.

The team is based across each of the Regional Birketts’ offices (Ipswich, Norwich, Cambridge and Chelmsford) and we operate as one team across the firm, with areas of specialist focus, operating as an extension to our lawyer teams.

With the benefit of our professional qualifications, experience, knowledge of targets and our client base, we direct activity to support the firm’s strategic objectives; for all business development and marketing activity. We are KPI focussed, keen to measure and track activity and review return on investment.

We support our firm-wide vision to be the standout law firm for client experience, we continue to support delivery of a differentiated services and at the heart of what we do is build and drive the awareness of the Birketts’ brand to support firm wide growth.

We are insights driven and use data to facilitate making the best decisions for both our clients and our business and hold the business true to their team strategies and bringing them to life. Our ultimate aim is to support the firm’s strategic objectives.

Purpose of job

This is a multi-disciplinary hands-on role with a strong focus on supporting our Campaigns and Events Executives to assist the delivery of campaigns and events activities across our offices and other venue locations. You will need to be detail oriented and rigorous in updating activities and data to ensure that campaigns are supported to the highest standard. This is a pro-active challenging role in a busy team, that requires strong attention to detail and accuracy, strong organisation skills and the ability to multi-task with a ‘can do’ approach. Actively seeks to assist on projects, with a diverse set of marketing skills.

Accountabilities

Campaigns and Events

  • Fully supports the team on the coordination and project management of events, campaigns and sponsorships. Attends meetings in order to understand key objectives, making clear notes creating action plans.
  • Some knowledge of virtual events and webinar platforms is desired.
  • Duties will include; assisting in the production of project timelines, venue and catering booking, assembling invitation lists, preparing PowerPoint presentations, or other presentations, co-ordinating badges, table plans and hand-outs and providing front of house support at live events.
  • In conjunction with other members of the marketing team, providing ‘on the ground’ support for events and seminars, from time to time across all five offices.

Communications

  • Supporting the delivery of marketing campaigns including, social media planning, website updates and contributing to the planning of new campaigns.
  • A good creative eye and the ability to design and produce marketing collateral in the form of invitations, flyers, adverts, brochures etc.

Knowledge and database management

  • Ongoing capture, cleansing, maintenance and enhancement of data to support the firms CRM system as well as supporting data on clients, targets and intermediaries.
  • Support the preparation of reports, coordinating data lists for targeting purposes and both pre and post event data management. Ensure management of all events lists adhere to GDPR protocols.

Promotional goods, design and print

  • Fully adhere to brand guidelines.
  • Support the preparation of presentations and other marketing templates.
  • Proof read documents.
  • Support marketing collateral production of firm wide literature.
  • Source and manage promotional goods.
  • Support invoice processing adhering to the firms’ purchase order and marketing expenses processes.
  • Register of banners and display stand requirements and locations.

Marketing campaign measurement

  • Collate campaign & events feedback, uploading attendee information onto CRM system.
  • Supports coordination of accurate analytical reporting on marketing campaigns including open rates from email campaigns, attendee rates and post event follow-up reports.

Other

  • Fully support the team in the efficient delivery of business development and marketing campaign activity.
  • Builds strong working relationships with all teams.
  • Undertake other duties to meet the demands of the business.
  • Actively contribute to the team with ideas for business development and marketing activity
The candidate
  • Excellent written and verbal communication skills with a high level of attention to detail.
  • Self-motivated with the ability to use initiative and provide pro-active support to colleagues.
  • Creative flair.
  • The ability to work calmly under pressure and meet strict deadlines.
  • Flexible and adaptable around working hours.
  • Good project and budget management skills.
  • A confident team player.
Qualifications/Experience
  • Events / marketing / campaigns background ideally gained within a professional services or corporate environment.
  • Full driving licence.
  • Desk top publishing skills in InDesign or similar.
  • IT Literate (Microsoft Outlook, Word, Excel, PowerPoint, and database skills).
  • Sound proof reading and copywriting skills.
  • Extensive knowledge of Excel.
  • Knowledge of CRM or data management systems and their functionality.
Equal opportunities

We are committed to recruiting individuals on merits of suitability for each role, on the basis of qualifications and experience. All applications are treated fairly and equally regardless of sexual orientation, race, disability, religious beliefs and any other protected characteristic, ensuring that there are equal opportunities at all stages of the recruitment process.
 

Benefits
One of the best things about joining Birketts is our rewards package. At Birketts we’re appreciative of the people who work for us and our rewards package is reviewed regularly to reflect that. You can expect to receive:

  • 25 days holiday (FTE) rising with service (plus Bank Holidays
  • Long Service holiday award – 1 extra week every 10 years continuous service
  • Private Healthcare - BUPA (offered after probation is passed)
  • Scottish Widows Pension Scheme (5% employer / 5% Employee)
  • Staff Profit Share / Salary sacrifice (Pensions, Staff Profit Share)
  • Life Assurance - 4 x salary / Permanent Health Insurance
  • Paid ESG (Environmental, Social and Governance) charitable day
  • Enhanced Maternity/Paternity Leave
  • Season Ticket Loan
  • Gym Flex membership
  • Electric car scheme
  • Dress for your Day Policy
  • Agile Working Policy.